Blog

I’ve organized this section into several key categories, in order to make my posts more accessible. Enjoy!

Online Customer Loyalty Programs

Purpose: To promote customer retention to our website, leading to increased revenue due to either of the following reasons: Customers buy more when they buy - Using up-selling techniques to include bundles or packages Customers buy more frequently - Promote increased...

2 Years and what next?

Hi all! Ook, still swinging around, not dead yet. Embarked on a new career at a hyper growth software company and busy building a global team. Lots of interesting projects and perspectives to share. Over the next few months, I will start cleaning up this blog a bit....

Upcoming Series on Cloud Companies

Hello all, Just wanted to provide a quick update on some research that I'm working on. There's been quite a bit of coverage in the media on various types of cloud solutions, from Infrastructure to platforms and also applications that sit on the cloud. While I've...

Update from the Chimp

Hello my banana loving legions of tech-loving simians. ook! Roadchimp here, back on the road (Istanbul). Since my last post, I've left the sunny English Isles, traveled around Asia for the summer and now on my way to Eastern Europe to deliver some workshops for a...

Cloud Architectures – Storage in the Cloud

Brief Cloud technology is deployed across a wide variety of industries and applications. The term 'Cloud' itself has become so widely prevalent that we've devised additional terms in an effort to describe what type of cloud we're talking about. What's your flavor?...

Web Analytics Primer: 1,2,3 Analyze!

Introduction: Since the beginning of the Internet, when people started visiting websites and (hopefully) buying stuff online, businesses have wanted to know exactly what people were doing in their virtual web storefronts. From the humble page view counter, to cookies...

Cloud Architectures: The Strategy behind homogeneity

Extract So what is homogeneity? Homogeneity refers to keeping things identical or non differentiable from one another on purpose. For example, Cloud Service Providers create homogenous infrastructure on a massive scale by deploying commodity hardware in their...

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